Report Card
A Tale of Two AI Courses
One thing I learned about "Intro to AI" courses—no two are the same.
Carter Edsall
After 30 years growing brands for Disney, Nissan, Universal, and other corporate giants, I'm building AI Marketer to help startups, challengers, and next-gen marketers own the future.
Grudge Match
AI vs AI: The Escalating Email War
AI-fueled outreach is more powerful than ever. So are the defenses trying to stop it. What happens next?
The Bigger Question
The Alexa+ Moment: What’s Really at Stake
What if Amazon’s new voice assistant is so good, we stop questioning AI?
Crystal Ball
One Podcast Episode Creatives Can't Afford to Miss
Adobe’s Scott Belsky offers a sobering glimpse into the future of AI and creative work.
Plot Twist
Journalists are the New Marketers
How ex-reporters and newsletter renegades are rewriting the rules of marketing.
Wait For it
Perplexity’s Comet Fuels the AI Froth
A marketer's perspective on the latest “all sizzle and no steak” AI announcement.
Reviewed
The Virtual Event That Might Just Save Your Agency
The AI for Marketers Summit: A must or bust for agency leaders?
The Freelance Boom
AI Isn't Replacing These Marketers
The fastest way to AI adoption isn’t a corporate overhaul—it’s hiring the right mercenary.
Tough Love
No More Mr. Nice Bot: Why I Turned ChatGPT Into a Meanie
An abrasive AI assistant is making me a better marketer. Here's how to get your own.
And the Winner is
Anything Your Deep Research Can Do, Mine Can Do Better
The AI Research Wars Have Begun—But Should Marketers Even Care?
True Story
If You Only Read One Book on AI…
The backstory of AI in "Genius Makers" is more than a behind-the-scenes drama. It’s the ultimate primer for marketers and brand leaders.
Progress Interrupted
The AI Boys' Club is Coming for Marketing
Women fought for decades to lead in marketing. But will the AI revolution erase their hard-earned gains?